Creative Juice
Video production blog. Check out our latest news and insights about video and motion graphics!
6 Techniques To Capture An Excellent Video Testimonial
In this article, we will refer to a person being interviewed as Talent. We use the term in the industry whether it’s a CEO or a professional actor. Lights will make or break a shot.Audio — You must have Good Audio if you want people to watch your video. What kind of...
Video SEO Strategy: 5 Ways Video Boosts Online Traffic and Brand Awareness
The Future of SEO involves Video. You're losing out on organic search traffic if you don't have a Video SEO Strategy. Video has been shown to boost engagement and conversions like no other medium. The stats favor businesses that invest in video to enhance user...
Mighty Fine Production Company Wins Clutch Award for Top Florida Video Production Companies 2022
Today, we’re celebrating a fantastic award that’s made possible by our clients’ incredible support. During the annual Clutch Leaders Awards for the United States, Mighty Fine Production Company was officially recognized as one of Florida’s best-performing video...
Blocking a Scene: 6 Essential Blocking Steps for Filmmakers
Every video production starts with a plan; we call this the pre-production process. Based on the goals of the project and the target audience, our production team formulates a plan of action. The necessity of blocking a scene before filming begins is one constant...
Developing Your Photographic Eye Takes Time
Picking up a camera and hitting the shutter is easy, but knowing how to frame a shot is another skill altogether. You might have heard the expression that a person has a "photographic eye". Like all artistic endeavors, very few are naturally gifted, while a majority...
Why Motion Graphics Pricing Can Be Expensive
Spoiler alert: motion graphics take a lot of time and resources to produce with quality. If you’re thinking about using motion graphics and video to promote your brand, we have great news — you’re on the right track! However, motion graphics pricing can be expensive...
A Custom Explainer Video Can Boost Business
Video: Must-have Marketing As more people turn to video for their information, the explainer video has secured its place among essential marketing tools. The rise of video is evident in the number of businesses incorporating it into their digital...
5 Things You Should Ask Before Hiring a Drone Photographer
With so many drone pilots in the photography space, there’s no shortage of gorgeous overhead shots. What was once a luxury for big-budget productions is now within reach for almost any business. It's a great time for video marketing. Especially if a business is...
Video Analytics: Powerful Ways to Optimize Video in 2023
What comes after your video is finished? You’ve spent the time finding the right production company to produce your online video. Your team in partnership with the production company created a great script. The shoot has come and gone; final edits are in, and now...
Benefits of Blogging for Business
The Benefits of Blogging What purpose do blogs really serve? A sentiment felt by many. Blogs have been sprouting up all over the internet in various forms since the late 90’s. Amateurs initially used blogs as springboards for expression. Now the benefits of...
How to Capture Good Audio
Have you had trouble capturing good audio? There are many moving parts to just about any production, even a simple interview. I was reminded of this when my friend Kirsten who works close by asked: “We are shooting our testimonials and internal messaging….. We’re...
What is Motion Graphics?
Originally published May 26, 2016, updated last on September 29, 2022. What is Motion Graphics - What is the difference from 3D animation? The relationship between humans and cinema has always been a bit like moths to the flame. We are naturally drawn to the...
A History Of Music Videos
Lemonade.The beginning of the history of music videos.Prince……and another revolution.Memory is much shorter nowadays.Even a short memory is still memorable. Lemonade. Beyonce’s surprise visual album, Lemonade, debuted at No. 1 on the Billboard 200 in 2016. In the...
Creative Brand Storytelling
Stand Out From Your Competition Strong brands don’t lead with products or services — they share their stories. Brands that stand out from the competition are set apart because of their own research and work. They stand out because their brand has creative brand...
The Video Production Process: How to Choose The Perfect Production Company
This article was updated on September 5, 2023. The first step of the video production process is choosing the right video production company. Imagine you're searching for a doctor, mechanic, or lawyer. The first step is to always look for experienced, trustworthy...
The Benefits of Online Video
Originally published Nov 4, 2015, updated last on February 6, 2020. The Many Benefits of Online Video Online video continues to emerge as a powerful resource to engage audiences and influence buyer behavior, and its advantages don’t end there. Benefits of...
6 Techniques To Capture An Excellent Video Testimonial
In this article, we will refer to a person being interviewed as Talent. We use the term in the industry whether it’s a CEO or a professional actor. Lights will make or break a shot.Audio — You must have Good Audio if you want people to watch your video. What kind of...
Video SEO Strategy: 5 Ways Video Boosts Online Traffic and Brand Awareness
The Future of SEO involves Video. You're losing out on organic search traffic if you don't have a Video SEO Strategy. Video has been shown to boost engagement and conversions like no other medium. The stats favor businesses that invest in video to enhance user...
Mighty Fine Production Company Wins Clutch Award for Top Florida Video Production Companies 2022
Today, we’re celebrating a fantastic award that’s made possible by our clients’ incredible support. During the annual Clutch Leaders Awards for the United States, Mighty Fine Production Company was officially recognized as one of Florida’s best-performing video...
Blocking a Scene: 6 Essential Blocking Steps for Filmmakers
Every video production starts with a plan; we call this the pre-production process. Based on the goals of the project and the target audience, our production team formulates a plan of action. The necessity of blocking a scene before filming begins is one constant...
Developing Your Photographic Eye Takes Time
Picking up a camera and hitting the shutter is easy, but knowing how to frame a shot is another skill altogether. You might have heard the expression that a person has a "photographic eye". Like all artistic endeavors, very few are naturally gifted, while a majority...
Why Motion Graphics Pricing Can Be Expensive
Spoiler alert: motion graphics take a lot of time and resources to produce with quality. If you’re thinking about using motion graphics and video to promote your brand, we have great news — you’re on the right track! However, motion graphics pricing can be expensive...
A Custom Explainer Video Can Boost Business
Video: Must-have Marketing As more people turn to video for their information, the explainer video has secured its place among essential marketing tools. The rise of video is evident in the number of businesses incorporating it into their digital...
5 Things You Should Ask Before Hiring a Drone Photographer
With so many drone pilots in the photography space, there’s no shortage of gorgeous overhead shots. What was once a luxury for big-budget productions is now within reach for almost any business. It's a great time for video marketing. Especially if a business is...
Video Analytics: Powerful Ways to Optimize Video in 2023
What comes after your video is finished? You’ve spent the time finding the right production company to produce your online video. Your team in partnership with the production company created a great script. The shoot has come and gone; final edits are in, and now...
Benefits of Blogging for Business
The Benefits of Blogging What purpose do blogs really serve? A sentiment felt by many. Blogs have been sprouting up all over the internet in various forms since the late 90’s. Amateurs initially used blogs as springboards for expression. Now the benefits of...
How to Capture Good Audio
Have you had trouble capturing good audio? There are many moving parts to just about any production, even a simple interview. I was reminded of this when my friend Kirsten who works close by asked: “We are shooting our testimonials and internal messaging….. We’re...
What is Motion Graphics?
Originally published May 26, 2016, updated last on September 29, 2022. What is Motion Graphics - What is the difference from 3D animation? The relationship between humans and cinema has always been a bit like moths to the flame. We are naturally drawn to the...
A History Of Music Videos
Lemonade.The beginning of the history of music videos.Prince……and another revolution.Memory is much shorter nowadays.Even a short memory is still memorable. Lemonade. Beyonce’s surprise visual album, Lemonade, debuted at No. 1 on the Billboard 200 in 2016. In the...
Creative Brand Storytelling
Stand Out From Your Competition Strong brands don’t lead with products or services — they share their stories. Brands that stand out from the competition are set apart because of their own research and work. They stand out because their brand has creative brand...
The Video Production Process: How to Choose The Perfect Production Company
This article was updated on September 5, 2023. The first step of the video production process is choosing the right video production company. Imagine you're searching for a doctor, mechanic, or lawyer. The first step is to always look for experienced, trustworthy...
The Benefits of Online Video
Originally published Nov 4, 2015, updated last on February 6, 2020. The Many Benefits of Online Video Online video continues to emerge as a powerful resource to engage audiences and influence buyer behavior, and its advantages don’t end there. Benefits of...
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